1. Introduction
This Cookie Policy explains how Digital Tactics Ltd ("we", "us", "our") uses cookies and similar technologies on our website at digitaltactics.co.uk (the "Website"). It should be read alongside our Privacy Policy.
Last updated: 2 April 2026
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently, remember your preferences, and provide information to the site owner.
Cookies can be:
- Session cookies: temporary cookies that are deleted when you close your browser
- Persistent cookies: remain on your device for a set period or until you delete them
- First-party cookies: set by the website you are visiting
- Third-party cookies: set by a different domain (such as an analytics provider)
3. Your Cookie Consent
When you first visit our Website, a cookie consent banner is displayed. This allows you to:
- Accept all cookies: enables all cookie categories including analytics
- Reject all cookies: only strictly necessary cookies will be set
- Manage preferences: choose which categories of cookies to allow
You can change your cookie preferences at any time by clicking the cookie settings link in the footer, or by clearing your browser cookies and revisiting the Website (the consent banner will reappear).
Strictly necessary cookies do not require your consent and are set automatically, as they are essential for the Website to function.
4. Cookies We Use
We use three categories of cookies on this Website:
4.1 Strictly Necessary Cookies
These cookies are essential for the Website to work correctly. They enable core functionality such as page navigation and access to secure areas. The Website cannot function properly without them.
| Cookie | Purpose | Duration |
|---|---|---|
| cc_cookie | Stores your cookie consent preferences | 6 months |
4.2 Analytics Cookies
These cookies help us understand how visitors interact with the Website by collecting information anonymously. They are only set if you give your consent via the cookie banner. We use Google Analytics (measurement ID: G-D99D1K336T).
| Cookie | Purpose | Duration |
|---|---|---|
| _ga | Distinguishes unique users by assigning a randomly generated number | 2 years |
| _ga_* | Used by Google Analytics to persist session state | 2 years |
| _gid | Distinguishes unique users | 24 hours |
When you withdraw consent for analytics cookies, existing Google Analytics cookies (_ga, _gid) are automatically cleared from your browser.
4.3 Marketing Cookies
We do not currently use marketing or advertising cookies on this Website. This category exists in our consent banner for transparency and future flexibility. If we introduce marketing cookies in the future, this policy will be updated and your consent will be requested.
5. Third-Party Cookies
Some pages on our Website may embed content from third-party services (such as LinkedIn sharing links). These services may set their own cookies which are outside our control. We encourage you to review the cookie policies of any third-party services you interact with:
- Google Analytics: Google Privacy Policy
- LinkedIn: LinkedIn Cookie Policy
6. How to Control Cookies
In addition to the consent banner on our Website, you can manage cookies through your browser settings. Most browsers allow you to:
- View and delete individual cookies
- Block third-party cookies
- Block all cookies
- Delete all cookies when you close the browser
Please note that blocking all cookies may affect the functionality of this and other websites.
You can also opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on.
7. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for operational, legal, or regulatory reasons. The latest version will always be available on this page with the date of last update.
8. Contact Us
If you have any questions about our use of cookies, please contact us:
- Email: info@digitaltactics.co.uk
- Phone: (+44) 1273 411 190
- Address: Digital Tactics Ltd, 5 Boundary Road, Hove, East Sussex, BN3 4EH
For information about how we handle your personal data more broadly, please see our Privacy Policy.
